Teaming up “It really helps to do it together”
Together we are stronger. And that’s why we reach out to others for their knowledge and to share ours. Royal GD is establishing an international distribution network. In this edition we would like to introduce a new member of our network: PT. Elo Karsa Utama from Indonesia. We would like to tell you more about this collaboration.
Established in 1981, PT. Elo Karsa Utama is one of the leading distributors of life science, biotechnology, microbiology and medical products in Indonesia. With their head office in Jakarta and representative offices in Surabaya, Bandung, Bogor and Yogyakarta, they have to catered clients from various industries in all major areas of the country. Growth is important and that’s why they continue to strive to open more offices in other parts of Indonesia.
Within the four business units (Life Science, Industry, Medical and Animal Health) of PT. Elo Karsa, the collaboration with GD focuses on the Animal Health division. As area manager Business Development, Annemiek Kolkman (GD,) saw that the products & services of GD would complement the portfolio of PT. Elo Karsa Utama very well.
Complete solution and knowledge
And that was indeed the case. “Our goals are aimed to help prevent livestock disease, improve growth rates and optimise overall reproductive efficiency. Together with GD we can offer and promote the products to our clients with a complete solution”, says Nicodemus Hapsianto, Marketing Director of PT. Elo Karsa. “Next to providing a test kit, we can now explain how to do the test and why it’s important. GD brings that knowledge. Furthermore, we offer proficiency testing to measure laboratory testing performance. These are things we weren’t able to do before.”
Nicodemus continues. “GD is not only here to sell the antibody or antigen, but they also facilitate training and consultancy. It’s important to create a close relationship with the customers. Through their local language and knowledge of the culture, a distributor can easily make connections.” Annemiek Kolkman agrees. “Having someone close to the local market helps. Not only to help make contact, but also to create opportunities and attend to customers faster and more efficiently.”
Together they have set up the webinar ‘PTS: A Quality Control to Ensure Reliable Results to Your Customers’ for the clients and prospects. “It helps to really do it together”, says Nicodemus. “In the future we, as distributor, will focus on promoting and educating existing customers during visits, but in addition to the past webinar, we will also set up other webinars and demos for potential customers. This way we hope to connect GD to the market. And that is what it’s all about: connecting.”